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Vertis: Direct Mail Readership Rises DMNews.com - Jan. 27, 2005 Nonprofit direct mail readership has increased to 59 percent, up from 53 percent in 2003, according to a study released Tuesday by Vertis.... P.S., I Love You Direct Magazine - Aug 23, 2004 - Read almost any book on direct mail and it will tell you that every letter you send out should have a P.S. Why do the experts love the P.S.? Is what they say true? What should you say in your P.S.? Oops, Try Again! Direct Magazine - Jan 1, 2004 - Direct marketers understand how “controlled mistakes” can significantly and positively affect their bottom lines. In fact, to be more successful, maybe we should think about the awful, horrific mistakes we could make with our next direct mail effort. If we plan for the unexpected and test a radical idea or two, it could lead to more creative, meaningful and response-laden results. The Science of Insert Media Production Target Marketing - Tuesday August 3 - How to keep your costs in line. The aspect of insert media that scares off many a curious direct marketer is the level of commitment needed to get optimal results. |
Dear Friend, When you operate non profit organizations, your lifeline is the mail. Your communication with your supporters not only keeps them up to date, it provides the resources you need to work on your issue. JAB Media consistently produces successful and accurate mail services for far less then you would pay elsewhere. Their personal and knowledgeable service is second to none and their commitment to your goals is what sets them apart. I rely on them for my mail, you should too. - Kevin Starrett Oregon Firearms Federation www.oregonfirearms.org |
